Meet Live Marketing's EXHIBITOR2012 Speakers
Did you know EXHIBITOR2012, the tradeshow and event community’s number one source for new ideas and education, is just around the corner? It's the tradeshow about tradeshows and events, taking place March 4-8 in Las Vegas.
Thousands attend to hear more than 220 sessions on new ideas and trends to improve their tradeshow and event programs from a panel of top-notch speakers and industry experts.
This year, I'm excited to once again be presenting at the show. Since I was a child, I've always been fascinated by technology. After a 10-plus year career in data processing, I entered the fabulous world of tradeshows, writing technical presentations for companies such as Intel and Cisco, and presenting demos for them in their booths.
As my tradeshow career continued, I saw the potential for the Internet and web technology to become critical components of tradeshow marketing. At last I was able to merge my love of technology with my love of the tradeshow industry!
With all of these new tools, I began looking for practical ways that tradeshow and event professionals could take advantage of web technologies to support their tradeshow program goals. Several years ago, I first presented "Using Web Tools to Increase Event Success" so tradeshow and event marketers would have ideas on how to get started integrating web technologies into tradeshow programs.
Because of great interest in this topic, the sessions have continued to evolve and this year I'll be presenting two sessions.
With the buzz about social media, hybrid events, and mobile applications, are you considering using the latest web strategies in your next event? Join me at Getting Started Integrating Web Tools to Increase Event Success to learn how to reach people virtually, draw more attendees, capture valuable information, establish two-way communication, entice participation, and nurture a sense of ownership. The session will be Wednesday, March 7, from 3:45-5:15 pm.
I'll also be presenting The New Rules of Engaging with Technology with my colleague, Elle Kane. We'll explore how to develop an engagement strategy, and ways new technologies like QR codes, Augmented Reality, mobile and more can be used to facilitate better attendee engagement. This session will be Thursday, March 8, from 3:00-4:30 pm.
I hope you'll join me for what is always a great event. Will I see you at EXHIBITOR2012?
P.S. I'll also be at Live Marketing's booth during the show. Click here for a free VIP pass to the exhibit hall and Monday night opening reception.