Fact: Facebook just announced 50% of its users—488 million people—use the app on their mobile device. No other app in the world has that many mobile users!  

Looking for a great gaming idea to spice up your next trade show or event? (Gamification continues to be a big trend this year.)

Our very own Elaine Cohen, Founder and CEO of Live Marketing, was recently featured on AM 560 WIND during The Game Changers Radio Show.

How game-savvy is your target audience? Gamification can be a powerful way to enhance an audience’s experience in a non-game context. And with the US spending 215,000,000 hours per day gaming, why not try gamification with your next trade show or event. But is your target audience ready?

With the launch of Facebook Timeline for brands recently, it made the Live Marketeers revisit our roots and think about sharing our history in a way that has never been done before. Thus began my quest to understand the story of how Live Marketing came to be…

The Hunger Games. Airline and hotel reward programs. Online contests and sweepstakes. Social media awards/badges. What do these have in common?

Families are social of course, and some business ideas begin at home.

As my plane took off and I watched Las Vegas fade in the distance, I took a deep breath and relaxed into my seat. After weeks and weeks of planning and anticipation, it felt as though I had blinked and suddenly EXHIBITOR2012 was over. I began to mentally retrace my steps, reflecting on everything I’d learned over the past three days. The list was extensive. This was, after all, my inaugural EXHIBITOR. Since the show ended, I’ve been compiling my own highlight reel.

Last week, Live Marketing was an exhibitor and had several conference program speakers at EXHIBITOR2012, the industry’s largest gathering of exhibit and event marketing professionals.

Facebook. Twitter. LinkedIn. YouTube. And now Pinterest, Google+, and Instagram. Who knows what will be next in social media?